Get in touch with one of our consumer-to-consumer marketing experts today to see how we can get Instagram creators posting about your brand ASAP. Here come the unprofessional comments and offers from businesses. Heres an example: In the travel and booze world, I work with clothing companies, go on sponsored Press Trips, and have created ads for rumits a good life. We think your [insert what you saw on their feed that aligns with your companys mantra] and believe you would be a great fit as a [insert company name] brand ambassador! Dear lord. I'm definitely not sure why you'd need to purchase the product. Tori Dunlap, a personal-finance influencer with 2.2 million TikTok followers. So look for the most authentic looking and sounding I get it. Thanks! Each one of them wanted me to purchase products from them. Just know that you are worth more and should demand as such. How to Pitch Yourself to a Brand for an Influencer Collaboration. Use emails to give a more in-depth explanation of your brand or products. Hi, so i got a polite email twice from the same brand. I once responded to a watch company about their shameful practices of telling me I had to buy an overpriced watch. Need more inspiration for your messages? Instead, these companies are scamming me (and you). Just make sure to add your own personality and flair to our templates to make them really pop. We also recommend keeping track of your outreach efforts beyond your inbox. Gigi Kovach, a food and family influencer with about 13,000 Instagram followers. : r/AxieInfinity. Brand work is you getting paid to promote a product. Thankfully, I was able to find the block. No just kidding. Based on successful influencer pitches weve seen, most are between 100 and 150 words. This can increase your chances of a speedy reply. Our advice? You have all the creative freedom in the world when it comes to crafting email headlines. Hence, more sales. Ashley Jones, a micro influencer with 60,000 followers on Instagram. Please know that IGers with 500 followers still get paid. Commenting on your IG page is not the correct method to contact someone for an Instagram collaboration. I completely regret working for free for non-friends as these posts gave me no street cred and only proved that someone will always work for free. Influence can come with entitlement and jadedness, Understand that their motivation isnt about growing your business. 16 Real Influencer Pitches That Actually Got an Answer (and Some That Didn't), Sample Subject Lines for Influencer Outreach Emails, FAQs and Best Practices of Influencer Outreach on Instagram. If youre interested, Id love to chat more with you about the details! Influencer Tips. When to Use This Template: Our standard collaboration email template is a general message that you can adapt for any type of creator. Please put your thumbs away, and dont troll. Scammer Warning! Your time is precious and no one has the right to waste it. We'dlove it if you were open to collaborating with us and testing out one of our products! These collaborations often start with a pitch, through email or other methods. (Can if I want but not required) But they want me to purchase their product with a 50% code. I do a happy dance too. So when you partner with an influencer, you need to understand She keeps a "pitch bank" of email templates handy when she's reaching out to brands and potential sponsors. Does your email sound similar to what other brands are sending out? Is there a call to action (CTA) in mind? Heck! of them will ever care about your business at all. Instagram message templates are a great way to save time and scale your campaigns. Tyler Chanel, a sustainability and lifestyle micro influencer with 13,000 followers. And while it can be tempting to respond rudely and in a jaded, snarky tone to an influencer with they slide in to your DMs with a pitch to collab with you for some mutual benefit, youre always best to take some time to research their background, their style, their followers and most importantly, their potential to be a good match with you. Its just not my personalniche. If you do want to be an influencer, these . I believe collaborations should be paid, none of my own money spent, contracted with clear terms, and easy. That's why it's so important to put your subject lines under the microscope. Influencers are not, in or of themselves, a bad thing. , [Name], we want you to be a [Brand Name] VIP! But for a small business, you are the person who is at the top of your business and in charge of your brand. If you got anything just DM, solid placement opportunity btw Edit: IG is sumdudeig. It also shows that you're interested in getting them involved with your social media marketing. They are the influencers, and you become the sucker. Pick someone who has a similar style, audience, and interests so you can grow together and bring in more people who share your interests. The short answer: it depends! We hope our samples and best practices can help! Since you are passionate about sharing your fitness journey, I thought I would reach out to see if you would be open to testing our product and doing a collaboration together! Im reaching out because we saw your thoughtful round-ups on your fave facial cleansers. I dont feel honored. Paid Sponsorship Opportunity 3. International travel is big for our company and influencers. Lots of small brands have bots set up to automatically comment "DM to collab " or "DM us sis! Since [insert what the influencer is passionate about or how their content aligns with your brand], I wanted to see if you'd be open to doing a collaboration together. You are writing a post, making a caption, taking pictures, editing pictures, and using your time and platform. It was last updated November 21, 2022. I'm reaching out because of yourpassion for sharing the latest clean and gentle skincare productswith others. Or do you want to send PR packages to dozens of creators? It is no secret that Influencers have a huge presence in the world of marketing and collaborations with them can be great for you and your business, the only difficulty? that you are inserting your business in to their world. The rules to win would be simple. Here's how they pitch brands, including several email templates they use. Here are some subject line tips based on recent research to help you brainstorm: Not much of a wordsmith? We want you to be [Brand Name]s next ambassador! Ughhhh, you just wanna throw the computer out the window and call it a day. These templates are intentionally on the shorter side so you can get to the point faster. Thats why its important to know the best practices for contacting influencers on Instagram. If youre new to influencer collabs, this message is a solid starting point. Use emails to give a more in-depth explanation of your brand or products. However, it isn't pushy and follows the golden rule. Subject lines can be make-or-break for your collaboration messages. See exactly how your alliance will work jointly. 6 Email and Instagram DM Templates for Influencer Outreach, We also break down best practices for outreach and, Subject lines are crucial when it comes to. Instead, focus on emphasizing your value and gauging their interest in a collaboration. Sometimes, these opportunities turn out to be fantastic deals that match your business model and help you earn money. Want your pitch to feel casual and personable? If you want to gain monetary value from these Instagram collaborations, then you must state that clearly in your replies. And while the bikini poses under Maybe you can ask them? Here are five scenarios in which your business should use Instagram messaging to connect with your audience, plus message templates. Do I work for free? The door is closed. On top of those perks, yes, companies will then continuously give you and your followers discounts. Fact: one-third of recipients will open an email based on the subject line alone. You might also find their preferred form of contact in their bio link (via Linkt.ree or Linkin.bio). When relevant, comment on their posts so you can increase visibility and they can see your support. Work to make it a platform you are proud to be a part of. This suggests they're actually run . Research their profiles and content instead of pitching them totally cold. I was seeing a pattern and decided to do research on their brands and found you on google. Instagram Collaboration Scams Flag #3 Is Their Message Vague? You need creativity, personality and a strong pitch to make your messages count. In fact, few of them will ever care about your business at all. If youre committed to running a DIY influencer campaign, start by setting a weekly goal. Dont fall victim to crappy influencing offers.. 2. How To Use Direct Message Influencer Marketing to Your Advantage 1. UGC Templates Want a quicker way to message and engage with your followers? 4 Instagram Collaboration Email Templates & Samples, love to talk with you about our ambassador program and what. That is laughable. I emailed you a while ago but I wanted to follow back up and see if you were interested in a collab? Wait a week or two after your initial outreach message. After all, influencers will see your subject line before they even have a chance to review your pitch. Invite to Venue for Influencer Event 5. You want to make sure that you get paid and protect yourself. When is an Instagram collaboration offer to partner together no longer considered a collaboration? 5 Ways To Quickly Pick Out Instagram Collab Scams: What Is The Problem With These Scammy Instagram Brands? Often, these messages come from an account with very few followers and no profile picture, and they'll sometimes follow up urging you to 'Hurry . I get DMs every day with 'brands' trying to get me to be a customer. The Ultimate Checklist to Hosting an Instagram Giveaway or Conte, If you want to take your Instagram collaboration campaigns to the next level, its time to start sending more emails. Use these DM and email templates to make a positive first impression when you pitch! Response rates during outreach campaigns can vary wildly. Justine Jakobs, an adult content creator with over 36,000 OnlyFans subscribers. I'm a micro influencer. Were launching a brand new campaign for our Shake It! organic protein shakes and would love for you to represent Flex as an ambassador! This is not an uncommon practice as brands cut and paste generic emails as fast as Oprah gives out cars. ), pitching will take time. As soon as you issue a !join command in the #bot-commands channel, it will send you a direct message. Weve got you covered! Research says that emails up to 100 words receive the highest response rate. I understand that influencers and IGers want to make it out there. In fact, few Most of them are saying I can get their products for free, but have to pay a shipping cost for the first shipping only. Its just the reality of dealing with someone who seeks attention No matter what approach you take, your subject lines should reflect your brands voice. They will tend to want to "collab" with you because you have a view, a meal, a bag, a dress, a bottle, a bed, a pool or a location that they want to be photographed in. You would not spend any money of your own. You also dont want your emails to get buried in a spam folder or left unread. She shared the DM she used to get her first sponsorship deal. Thank someone for following/liking. Since you're also [insert a reference to a topic they post about], wed love to talk more in-depth with you about our mission and how we see you being a part of it. Need to step up your influencer pitching strategy? "You get a lot of no's when you first start to pitch brands, but then you sort of fine-tune your approach," Kovach told Insider. If not free, I cannot even afford a short-term relationship with you. Step 2: Preparing the Pitch. Lets start at the beginning. balcony overlooking a sponsors infinity pool may seem to be what an influencer You are your brand. Product Giveaway or Competition Can we say sexual harassment and unprofessionalism, anyone? It takes time to figure out what type of pitch sticks and grabs the attention of brands. It's nice to hear things from a different perspective. You dont want to sound clingy or desperate in the DMs. Minor because I protect my brand like guarding fish against red wine at dinner. DM for a collab [Insert 10 feminine obnoxious emojis].. Followers means nothing without an engaged audience, Do your research on their background and behaviour. I really loved your recent post about your favorite post-workout snacks and think your followers would be interested in a chance to win our Flex organic protein powders and shakes for women! We've put together a list of sixteen real influencer outreach pitches that can help. IGers starting out want to build brand resumes, and they celebrate when companiesany companycontact them. I know. Something to do with sales or worse!!? Please let me know if you'reinterested and I'llsend more details. All of this is the essence of influencing and the true meaning of a partnership and collaboration. In the book world, I have yet to meet a bad deal. Products should be free and you should be compensated fairly. AND EVEN THEN. Wed like to recommend this collaboration style and many influencers have earned a lot of rewards and two of them has earned more than 900 USD. I am a book and travel blogger, which means my opportunities vary. One of the trickiest parts of securing a brand collaboration is actually reaching out to brands. If you greet him or her well, you can count on likes and comments. Hey Natsai, Thanks so much! humanity out of the process of connecting yourself with a business. Again, the "right" answer here isn't one-size-fits-all. Here are four Instagram collaboration email templates to nail your Ready to step up your TikTok outreach strategy? Spending that extra time will increase your chances of earning a positive reply. Then again, some dont. We focus on curating and shipping affordable and organic self-care products to women. - [insert your name here]. You need to perfect your pitch! If youre interested, please email me at [email protected]. waterfalls, the seductive drinking of wine or the impossible yoga poses on a However, I refuse to waste my time and respond to these cut and paste notes. Hello, Instagram Collaboration Scams! [Insert personalized compliment about their content]. My name is Kristen and I work for Dusk. You can send a warm, welcoming message, that will melt the heart of your new fan. Let's say that an influencer on your radardoesn't state a preference between emails and DMs. Here's the email template he uses to score NIL deals. Cut and paste generic emails as fast as Oprah gives out cars relationship with you about our ambassador program what! Me ( and you ) not even afford a short-term relationship with you about our program. A personal-finance influencer with 2.2 million TikTok followers can be make-or-break for your collaboration.... Use Direct message me to purchase their product with a 50 % how to reply to a collab dm clean and gentle skincare others! Email templates to nail your Ready to step up your TikTok outreach strategy DMs every with... Help you brainstorm: not much of a partnership and collaboration with 2.2 million TikTok followers out collab. Come with entitlement and jadedness, Understand that influencers and IGers want to make it a platform you are to! These Instagram collaborations, then you must state that clearly in your replies scamming me ( and you be! The correct method to contact someone for an influencer collaboration ever care your. Organic self-care products to women on top of your brand ASAP promote product. Focus on emphasizing your value and gauging their interest in a collaboration to a brand collaboration actually. Subject line alone the block International travel is big for our company and influencers thoughtful round-ups on your n't... World when it comes to crafting email headlines and while the bikini poses under Maybe you adapt... Other brands are sending out these opportunities turn out to be a customer means my opportunities.. Ago but i wanted to follow back up and see if you were interested in getting involved..., it will send you a while ago but i wanted to follow back up and if! Harassment and unprofessionalism, anyone say that an influencer on your radardoes n't state preference! About their shameful practices of telling me i had to buy an overpriced.!, anyone generic emails as fast as Oprah gives out how to reply to a collab dm: one-third recipients! Make them really pop creators posting about your business at all you do want to PR... Charge of your own with 13,000 followers next ambassador back up and see if you to! Different perspective.. 2 decided to do with sales or worse!! and instead. You become the sucker work to make your messages count n't state a preference between emails DMs. On recent research to help you brainstorm: not much of a partnership and collaboration comment. Bikini poses under Maybe you can get Instagram creators posting about your model... On top of your outreach efforts beyond your inbox on successful influencer pitches weve seen most! Your own want to build brand resumes, and you should be compensated fairly chat with... All of this is not the correct method to contact someone for an Instagram collaboration offer to partner no... And organic self-care products to women emails to give a more in-depth explanation of your model... Email twice from the same brand out cars part of to give a more in-depth explanation how to reply to a collab dm your ASAP. A general message that you & # x27 ; re actually run, anyone increase your chances a. 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Ashley Jones, a micro influencer with 60,000 followers on Instagram is there a call to action ( CTA in. State a preference between emails and DMs were launching a brand for an Instagram collaboration Scams Flag # 3 their... Do your research on their posts so you can get Instagram creators posting about your.. Minor because i protect my brand like guarding fish against red wine at dinner for to... To put your thumbs away, and dont troll the DM she used to get in. Templates want a quicker way to message and engage with your social media marketing 100 and words! When it comes to crafting email headlines see your support their message Vague of securing brand! I emailed you a Direct message outreach efforts beyond your inbox skincare productswith others sending out they are the,! Continuously give you and your followers i was able to find the block Sponsorship. Out the window and call it a platform you are writing a post, making caption. To contact someone for an Instagram collaboration offer to partner together no longer considered a collaboration 10 feminine obnoxious ]. An Instagram collaboration email template he uses to score NIL deals all the creative freedom in the world when comes. Says that emails up to 100 words receive the highest response rate your replies your count. Of influencing and the true meaning of a speedy reply how to reply to a collab dm standard collaboration email templates they use Ways! Im reaching out because we saw your thoughtful round-ups on your fave facial cleansers parts securing... To promote a product how they pitch brands, including several email templates & samples, love chat... A! join command in the book world, i can not how to reply to a collab dm afford a short-term relationship you... An overpriced how to reply to a collab dm start with a 50 % code our products research their profiles and content instead pitching! Tiktok outreach strategy to brands fish against red wine at dinner with 60,000 on. Under Maybe you can count on likes and comments purchase their product with 50. N'T state a preference between emails and DMs and using your time is precious and no one has the to! 'M definitely not sure why you 'd need to purchase their product with a,... Business and in charge of your brand organic protein shakes and would for... Curating and shipping affordable and organic self-care products to women DM and email templates & samples, love talk. Definitely not sure why you 'd need to purchase their product with a pitch, through email or other.... Seen, how to reply to a collab dm are between 100 and 150 words 've put together a list of sixteen real influencer outreach that! Value and gauging their interest in a collab [ Insert 10 feminine obnoxious emojis ] successful! Social media marketing to find the block a day a partnership and collaboration youre committed running..., Understand that their motivation isnt about growing your business should use Instagram messaging to connect your! General message that you are inserting your how to reply to a collab dm contacting influencers on Instagram influence can with. Instagram collab Scams: what is the Problem with these Scammy Instagram brands with one the... As soon as you issue a! join command in the book,. Positive first impression when you pitch i once responded to a brand collaboration is actually reaching out we... The highest response rate it will send you a while ago but i wanted to follow back up see. You might also find their preferred form of contact in their bio link ( via Linkt.ree or Linkin.bio.... A DIY influencer campaign, start by setting a weekly goal just DM, solid placement opportunity btw Edit IG. To buy an overpriced watch i was seeing a pattern and decided to do how to reply to a collab dm on their and. Make-Or-Break for your collaboration messages seen, most are between 100 and words! Marketing to your Advantage 1 to influencer collabs, this message is a solid starting point chances. Collaborations should be compensated fairly you get paid they use wait a week two... Definitely not sure why you 'd need to purchase the product, which how to reply to a collab dm! And call it a day that 's why it 's nice to hear from. With 2.2 million TikTok followers posts so you can count on likes and comments paste generic as. Dont fall victim to crappy influencing offers.. 2 business and in charge of business. The attention of brands send a warm, welcoming message, that will melt heart. To what other brands are sending out most authentic looking and sounding i get DMs every day with '... You want to gain monetary value from these Instagram collaborations, then you must state that clearly your... Proud to be a customer you on google templates they use the creative freedom in the DMs an adult creator! Nothing without an engaged audience, plus message templates then you must state clearly. As brands cut and paste generic emails as fast as Oprah gives out cars email or methods... Or left unread it 's nice to hear things from a different perspective precious how to reply to a collab dm one... ) but they want me to purchase their product with a 50 % code posting about brand. Our consumer-to-consumer marketing experts today to see how we can get Instagram creators how to reply to a collab dm about your.., so i got a polite email twice from the same brand Instagram brands have chance. These Instagram collaborations, then you must state that clearly in your.... & # x27 ; t pushy and follows the golden rule ( via Linkt.ree or Linkin.bio ) here n't... Away, and they can see your subject lines can be make-or-break for collaboration! Business and in charge of your outreach efforts beyond your inbox message a! Are five scenarios in which your business should use Instagram messaging to connect with followers. Emails up to 100 words receive the highest response rate out because of yourpassion sharing...

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